Whenever the NBA introduces a new wrinkle to its traditions or floats a radical business idea, Michael Malone never neglects to credit the league for thinking proactively. Then he gets to his personal opinion on the matter.

In the final newsletter for January, why shorter games are not the answer for what ails the NBA, plus All-Star indifference and the countdown is on for the Knicks and Mitchell Robinson.

On Wednesday Silver was asked by Dan Patrick on the Dan Patrick Show for the wildest ideas that have been discussed in NBA offices as they try to improve the game, and Silver took the opportunity to make the case for a change he feels would be beneficial: shorter games in the form of 10-minute quarters.

The NBA commissioner notes he may be alone on an island, but is a proponent of having games be 40 minutes instead of 48.

There are steps the league can take to improve the product, but don't mess with the fundamental structure of the NBA game.

NBA commissioner Adam Silver made waves on Wednesday when he said in an interview on the Dan Patrick Show that he was in favor of the league shortening the game from 48 to 40 minutes.

NBA Commissioner Adam Silver went viral for his comments regarding the length of each quarter in games recently. However, not everyone has been a fan of what he said, that includes Los Angeles Lakers head coach JJ Redick.

NBA commissioner Adam Silver is open to a potential shift in the duration of games. While the association’s 12-minute quarters aren’t the same standard in which basketball is played globally, shortening the games would put them on par with the rest of the leagues worldwide.

The NBA is churning out a compelling on-court product in 2024-25, but there's no denying that the league has lost live eyeball during its game broadcasts. During a conversation on "The Dan Patrick Show" Wednesday,