These filtering tactics help refine your targeting, reduce spend on low-quality clicks, and uncover new keyword opportunities ...

Avoid common pitfalls of automated ad copy in Google Ads. Here’s how to keep your ad copy clear, accurate, and on-brand. While these tools can speed up the process of launching campaigns, they ...

Google Ads is rolling out its new Smart Bidding Exploration bidding update to some advertisers. At Google Marketing Live, ...

Google AdSense users can now choose to have Auto Ads show as “ad intents” through the platform (in addition to overlap and in-page formats). What are ad intents.

A new ad for Google’s Pixel 9 Pro mocks the upcoming iPhone 17 line-up for copying its camera bump design, even before the new models launch. The highly unsubtle ad features an iPhone talking to ...

Google initially defended the ad, which ran during breaks from the Olympics, saying it showed how Gemini could provide a “starting point” for a piece of writing.

Google outlines new privacy-focused ad targeting strategies to replace tracking cookies, leaning on AI and first-party data. Google will soon begin phasing out third-party cookies in Chrome.