Nvidia is looking to ship more advanced chips to China than its current generation, CEO Jensen Huang said on Wednesday, as he looks to revitalize sales in the world's second-largest economy.

Nvidia CEO Jensen Huang's visit to Beijing involved praising China's tech and EVs, even calling them world-class. This occurred after the U.S. relaxed AI chip sale rules as part of a trade agreement.

Jensen Huang, Founder & CEO of Nvidia, delivers a speech at the opening ceremony of the third China International Supply Chain Expo in Beijing, on July 16, 2025. Photo: Chi Jingyi

Nvidia CEO Jensen Huang delivered a rare Mandarin-language keynote at the China International Supply Chain Expo on July 16, appearing in traditional Chinese attire. His presence underscored Nvidia's growing engagement with China's fast-evolving AI landscape.

Huang is now richer than LVMH’s Bernard Arnault ($147.9 billion) and just behind Google co-founder Larry Page ($150.6 billion).

Nvidia Corp.’s Jensen Huang spent months telling everyone what a grave mistake the US was making restricting shipments of artificial intelligence processors to China — with little sign that his argument was swaying anyone.

Commerce secretary Howard Lutnick said the US’s reversal of restrictions on sales of chips to China followed recent trade negotiations with Beijing over rare earths. President Donald Trump curbed exports of Nvidia’s H2O artificial intelligence chips to China in April as part of an escalation of his trade war with Beijing.