Established in 2019 by the World Federation of Advertisers, GARM members included large brand advertisers and trade associations, including the U.S.'s Association of National Advertisers, American ...

The case is X Corp v World Federation of Advertisers et al, U.S. District Court for the Northern District of Texas, No. 7:24-cv-00114-K. Read more: ...

The World Federation of Advertisers has confirmed that it's discontinuing its Global Alliance for Responsible Media initiative. In a Friday statement, the advertising group said that recent ...

Musk also sued advertisers that fled his platform, claiming that boycotts violated antitrust laws. The World Federation of Advertisers was named in the lawsuit. The opening of an inquiry is not a ...

The World Federation of Advertisers denies wrongdoing in the case filed by X, but it shut down its Global Alliance for Responsible Media (GARM) project that sought to define violent and obscene ...

The World Federation of Advertisers, also a defendant in the lawsuit, declined to comment. The group, in Wednesday’s court filing, denied any conspiracy against X.

Last year, following the suit, the World Federation of Advertisers discontinued GARM operations, explaining that "recent allegations that unfortunately misconstrue its purpose and activities have ...

Texas Attorney General Ken Paxton announced on Thursday he is opening an investigation into the World Federation of Advertisers (WFA) to determine whether the trade group’s members conspired to ...

X, formerly Twitter, sued the World Federation of Advertisers and member companies Unilever, Mars, CVS Health and Orsted on Tuesday. The lawsuit, filed in federal court in Texas, took particular ...