With the energy drink market thoroughly saturated, Celsius is turning to an entirely new category in wellness beverages with ...
Earth recorded its hottest year ever in 2024, with such a big jump that the planet temporarily passed a major climate threshold, several weather monitoring agencies announced Friday. Last year's ...
Every generation gets the energy boost it deserves, and so we get Celsius: a Goop-ified version of Red Bull, with a “Make America Healthy Again” vibe. “I cannot emphasize how much it has ...
He highlighted that Red Bull’s dollar market share fell to 35.0% in 2023 from 36.9% in 2022, with most of the share losses going to Celsius, which saw its own share leap from 5.3% to 10.1%.
Energy drinks are popular among college students, whether they're used to maximize efficiency, pull all-nighters or for ...