On Tuesday, the Duchess of Sussex revealed that she was renaming her lifestyle brand from American Riviera Orchard to As Ever ...

Meghan Markle’s brand name was changed from American Riviera Orchard to As Ever to reflect the expansive nature of the brand, ...

Meghan Markle has rebranded her lifestyle venture, previously known as American Riviera Orchard, to the new name “As Ever.” ...

Jen, the owner of Arizona-based As Ever Photography, took to Instagram to direct a loaded remark to the Duchess of Sussex ...

Meghan Markle's As Ever logo includes a tribute to Prince Harry. Inside the symbolism and what the Duchess of Sussex has said ...

Royal expert Kinsey Schofield tells Yahoo Lifestyle why she believes Meghan Markle's launch of As Ever was done in a "panic".

It emerged this week that As Ever’s logo looks near-identical to the Mallorcan village of Porreres’ traditional coat of arms, ...

Meghan Markle has been forced into her latest "crisis pivot" as her new brand's logo triggers a legal headache. The Duchess ...

Meghan’s Markle’s company rebrand has hit another snag — this time with a family-run NYC clothing brand. One day after the ...

THE Duchess of Sussex has been called out again from another As Ever business, with the owner revealing she named her ...

WHAT a way to launch a brand! I can reveal that the homeware products which are to be sold by Meghan, the Duchess of Sussex ...