Google’s Super Bowl ad features a Wisconsin cheesemaker who uses Google’s Gemini AI tool to write cheese descriptions.

Google quietly corrected an ad featuring its chatbot that claimed Gouda made up 60% of the world’s cheese consumption.

A screenshot of the AI chatbot in the ad claimed Gouda accounted for 50-60% of global cheese consumption. Was it funded by Big Gouda, or was it just an AI hallucination?

In a Super Bowl commercial theoretically designed to extoll the virtues of its Gemini AI chatbot, Google actually faked the AI part, according to The Verge. The ad, in which a bus

Google simply cannot escape the drama related to its Super Bowl Sunday ad campaign that is supposed to promote its Gemini AI model. What was originally thought to be a bit of hallucinated information from Gemini—which would be bad all on its own—turns out to have not even come from Gemini at all.

The AI Super Bowl, with multiple tech giants clamoring to advertise advanced chatbots, already had its first big fumble, after a Google ad provided wildly inaccurate facts. Google plans to air 50 local ads in 50 states,

Google's recent Gemini in Workspace advertisement, set to air in one Super Bowl TV market, is shrouded in controversy.