The multifaceted campaign-coordinated on the media side by Publicis-- features actor/pro wrestler John Cena-fronted ads and collaborations with Complex, Lyft, Samsung among others.

Like any digital marketers, email teams are dealing with a very wary public. Almost two thirds of consumers are happy for ...

NBA star Stephen Curry will support Google's hardware, features and AI services related to Health, Pixel and Cloud products ...

Pair earned with owned media, so exposure compounds. Pursue selective coverage, then anchor it on your channels on release day. Post a brief recap and a link to the article, and add context with a ...

For July, overall streaming platforms' total viewing is now up 14% to a 47.3% share year-over-year, while cable TV viewing is ...

Jeff Graham joins Denver creative agency Sukle as president. “Jeff’s exceptional leadership, deep expertise in advertising ...

TikTok will partner with the Association of Tennis Professionals (ATP) for a global content deal to facilitate more creator collaboration connected to the sport.

Did you really think AI would be ad-free? Advertising is the bedrock of the internet, whether you like it or not.

Conversations indexed in search engines included Google, Bing, and DuckDuckGo. Some of the exposed content revealed questions ...

Measured media spending for the client was estimated at nearly $25 million in 2024, according to agency research firm ...

“In approving the Hearst Merger, DallasNews shareholders would be able to realize significant and immediate value for their ...

The Tampa Bay Buccaneers used Microsoft Copilot to help with marketing, promotions, and fan engagement to honor the legacy of ...