DirecTV, Genre Packs

DirecTV launches themed streaming bundles called Genre Packs, pricing between $35-$40 monthly. Customers can choose from ...
This launch also helps DirecTV compete in an increasingly crowded streaming market. Services like Sling, YouTube TV, and Hulu ...
This new, cutting-edge sports pack is the first of its kind as ... The introduction of MySports – to be followed by additional genre options from DIRECTV in 2025 like entertainment, kids ...
Leveraging these signals creates buying transparency and ad relevancy by allowing advertisers access to content at the network, rating, and genre-level. With DIRECTV expanding its premium TV ...
DirecTV is rolling out a new lineup of streaming-only channel bundles, giving customers more ways to watch live TV without ...